Favorite Business Tools
Wondering what tools you need to run your business? Here’s a list of what I use and can recommend. Many of these have free versions!
^Indicates tool I do not currently use, but can happily recommend.
*Disclosure: This page may contain affiliate links. This means I'll be compensated if you click through and take action. I promise I only recommend tools I like and think you'll like, too. Read my Disclaimer for more info.
Service-Based Business Tools
- Dubsado*: (Use code “productiveco”* (all lowercase) for 30% off your first paid month or year) An all-in-one client management tool that can be used worldwide. Here’s a small list of what it can do. I can help you get started with my free Dubsado Roadmap. - Client and document organization 
- Template storage 
- Forms, contract signing, and lead captures 
- Lead management / sales pipeline management 
- Workflow automation 
- Time tracking 
- Scheduling 
- Branding to your business 
- Client portals 
- Invoicing, payments, and automated reminders 
- And so much more! 
 
- HoneyBook*: Another all-in-one client management tool that can be used by business owners in the US or Canada (your clients can be located anywhere). Get 50% off your first year* using my affiliate link. - Client and document organization 
- Template storage 
- Forms, contract signing, and lead captures 
- Lead management / sales pipeline management 
- Workflow automation 
- Time tracking 
- Scheduling 
- Branding to your business 
- Client portals 
- Invoicing, payments, and automated reminders 
- And so much more! 
 
- PaperBell*^: Exclusively for coaches and consultants, PaperBell makes selling packages and scheduling sessions a breeze: - Combine individual and group sessions in a package 
- Offer pay-in-full discounts 
- Easily track how many sessions a client has left 
- Sign contracts, automate forms / surveys 
- Client portals 
 
- Profi*^: Exclusively for coaches, AwareNow is more than HIPAA-compliant a scheduling tool for individual or group coaching. You can host e-courses to complement your coaching sessions, too. 
- Acuity*: Self-scheduling tool as an alternative to Dubsado’s scheduler 
- Zoom: Video & phone conferencing with screensharing and chat features 
- Free VIP Day Roadmap*: Download a free guide for making 4-figures in one day through virtual VIP days. 
- Services & Pricing Guide Template*: Create an attractive guide to give your clients in Canva or InDesign 
- The Contract Shop*: Contract templates for various industries 
- Artful Contracts*: (Use code PRODUCTIVECO for 10% off)* Contract templates for service-providers 
- Boss Contract Society*: Contract templates for service-providers 
- Postable: (Use code MRRFCQPQ2U for $5 off)* Send clients cards that look hand-written and can be scheduled in advance 
- Moo*: Business cards with high-quality card stock 
- CloudSpot*^: Client photo gallery for photographers that integrates with Dubsado 
Product-Based Business Tools
- MemberVault*: Online course hosting platform that doubles as a place to hold free downloads. Has savvy analytics, email notifications, hidden bonus options, and gamification features 
- Thinkific*^: A traditional online course hosting platform 
- Squarespace Access^: Kerstin Martin’s course shows you how to host online courses within your Squarespace website 
- ThriveCart*: Shopping cart, affiliate center host, and JV partnership manager with lifetime subscription option 
- SendOwl*^: Affordable digital product shopping cart and delivery tool with affiliate center hosting 
- Deadline Funnel*: Dynamic, evergreen countdown timers for emails and websites that automatically bump prices when timers run out 
Business Operations
- ClickUp*: Manages my projects, tasks, and biggest goals. I recommend the Business plan. Has nifty features like: - Recurring tasks & automations 
- Docs 
- Dashboards 
- Goals & milestones 
- Custom fields, so you can customize any project with different dropdown fields, etc. 
 
- Asana^: Simple project and task management app (alternative to ClickUp) 
- Zapier: Connect software that don’t have native integrations (without writing code!) 
- LastPass: Free encrypted password generator, storage, and sharing 
- G-Suite*: (Save 10% off your first year with code UCKUG9QHFF3GAHF) Google’s best collaboration and productivity tools rolled into one suite - Gmail - Email 
- Calendar - Calendar 
- Drive - Cloud storage for documents and images 
- Docs - “Word” documents that can be shared and commented on 
- Voice - Free phone number, so you don’t have to give clients your personal one 
 
- Kill Newsfeed: Removes Facebook’s newsfeed and limits your distractions 
- Unroll.Me: Finds all your email subscriptions and lets you quickly unsubscribe from the ones you want 
- Marinara: Pomodoro timer to break your work into short intervals 
- Chatra*: Website chat messenger perfect for solopreneurs 
- MeetingBird^: Schedule team meetings based on everyone’s availability 
- AirTable*^: Super spreadsheets that can double as a database 
Finance
- Wave: Free, easy bookkeeping software with payroll and vendor options 
- Krener Bookkeeping & Tax: My US accountant - he works with creatives and online business owners 
- Wise*: (Get a $900 international transfer free) Easy transfers between bank accounts and best exchange rates between countries 
Marketing
- Squarespace*: Build a stunning website without ever touching code 
- Namecheap*: Buy your website domain (name) 
- ConvertKit*: Preferred email marketing tool with content upgrade capabilities; free for 500 subscribers (up to 1000 for referring friends) 
- MailerLite*: Email marketing tool free up to 1000 subscribers. 
- MotionMail: Create a sense of urgency with countdown timers in your emails 
- Affiliate Promotional Pack Template*: Create an affiliate partner onboarding guide with this Canva or InDesign template 
- Tailwind*^: (You’ll save $15 when you sign up) Pinterest scheduler 
- Planoly*^: Instagram scheduler, hashtag saver, and comment monitor 
Design
- Canva*: Graphic design software for the non-designer 
Video Tools
- Loom*: Free and easy screen and video recording software 
- Logitech c920*: Affordable webcam 
- Audio Technica Microphone*: Microphone that reduces background noise and captures high-quality sound 
- Filmora: Simple video editing software (most editing software are for Macs only, but this one’s great for PCs) 
Personality Tests
- Myers-Briggs: Explore how you perceive the world around you and make decisions 
- Big 5: The most scientifically sound way to classify personality 
- Kolbe A*: Analyzes M.O. so you can determine how to set up your business to suit your personality. Also great for figuring out how to collaborate with clients and teammates. Costs about $50, but worth every penny. 
- Gretchen Rubin’s 4 Tendencies: Analyzes how you manage inner and outer expectations. Use this information to guide how you approach making habits and reaching goals. 
- Strength Finders: Find out what your top strengths are, so you can capitalize on your skills 
